@article{oai:cuc.repo.nii.ac.jp:00004817,
 author = {陸, 正 and クガ, マサシ and KUGA, Masashi},
 issue = {2},
 journal = {千葉商大論叢},
 month = {Mar},
 note = {P(論文)},
 pages = {225--239},
 title = {マーケティング・リサーチ研究(7)},
 volume = {48},
 year = {2011}
}